Privacy Policy

This Privacy Policy outlines how ParentPatch Limited (“PP”) collects and processes personal data when you access and use PP’s platform (the "Services") via iOS or Android applications (the “Application”) or by visiting our website www.ParentPatch.com (the “Website”).

This document also outlines your rights and how they can be asserted. The terms and conditions for use of the Services are set out in the current Terms and Conditions (the "Terms and Conditions") and can be accessed here: /conditions-of-use

When using the Services, PP is the data controller for the processing of your personal data. PP is processing personal data according to the General Data Protection Regulation (EU) 2016/679 (GDPR) as incorporated into domestic law of the United Kingdom, Data Protection Act 2018 and other applicable data protection regulation.

Data controller details:

ParentPatch Limited (Company Number: 16337132)

with its registered office at 483 Green Lanes, London, England, N13 4BS

Introduction

Your privacy and safety are of utmost importance to us. We strive to make our policies clear and understandable. We want you to feel secure about how we process your personal data.

All treatment is strictly confidential and never under any circumstances are your communications with a Service Provider shared with an unauthorised party.

We may update this Privacy Policy from time to time in response to changing legal, technical or business developments. All information collected by PP through the Website or the Application will be governed by our most recent Privacy Policy, posted on the Website. If you have any queries, please contact us at

If you have any questions or complaints about our compliance with this Privacy Policy or how we process your personal data, please contact via email at: support@parentpatch.com.

What information do we collect about you and how do we process it?

PP needs to have a legal basis to process your data, we provide our legal bases below. We only collect and process data which is relevant and necessary to properly fulfil our purposes with such processing. In this section, we describe our different purposes for processing your personal data. For each purpose we state the following information:

• what personal data is collected (and processed);
• the purpose(s) for processing the data; and
• the legal basis PP relies on to process this data.

The following personal data is processed for the purpose of providing our Services.

Contact information

• First name and last name
• Email address
• Phone number
• Home address
• Country of residence
• Spoken language
• Demographic information
• Age and Date of Birth
• Children’s Name(s) and Date of Birth

Payment information

• Payment details (e.g. credit card number)
• Any promotional codes redeemed

Technical data

• Time and date of booking
• Device, IP address, language, operating system and screen resolution
• Which Service Providers you have identified as favourites

Your contact information is processed for the following purposes to be able to identify you and provide the Services.

Your payment information is processed to make it possible for you to pay for the Services and issue a refund in case of cancellation.

Your technical data is processed for the following purposes to optimise your experience depending on the device you are using and keep track of your preferred Service Provider(s).

The legal basis for this processing is the performance of a contract (UK GDPR Art. 6.1.b) to fulfil our obligations of providing you with the agreed Services and general legal obligation (UK GDPR Art. 6.1.c).

The following personal data is processed for the purpose of communicating with you in connection with the provision of the agreed services.

Contact information

• First name and last name
• Email address
• Phone number
• Technical data
• Device identification
• User information collected through social media when you interact with PP’s content

Cookie data

• Information regarding how you have been using our Website and what other websites you have visited

Your contact information is processed for the following purposes to:

• contact your telephone number in the event your Service Provider is unable to reach you through the Application or Website
• contact you with important information such as changes to our Privacy Policy or user agreement, for example.
• inform you of our Services via notification or email
• send you promotional marketing emails and marketing newsletters (you can unsubscribe from any mailing lists at any point)
• send notifications to the last phone you used to log in to the Services

Your cookie data is processed to measure the reach of our marketing campaigns.

The legal basis for processing your contact information is performance of a contract (UK GDPR Art. 6.1.b) or your given consent (UK GDPR Art. 6.1.a) to provide you with customised services and to inform you about and market our offered Services. The legal basis for processing your cookie data for this purpose is your given consent (UK GDPR Art. 6.1.a).

You have the right to withdraw your consent (to “opt out”) of any marketing communications at any time. You can opt-out (e.g. email) by using the unsubscribe link available in every newsletter or in every commercial message you receive from us or in case of electronic direct marketing by following the instructions in the communication.

The following personal data is processed for the purpose of evaluating and improving the Services that we provide.

Contact information

• First name, last name and country
• Email address
• Phone number
• Age

Technical data

• Data collected through the Application or by customer service agents booking
• Data collected through the Application regarding which device you are using
• Data collected through the Application regarding how and when you use different parts of the Application
• Data collected through the Application regarding how you rate your appointment, the appointment quality and any further feedback provided
• The Service Provider(s) you have identified as favourites in the Application
• The Service Provider(s) you have been connecting with through the Application
• Feedback such as answered polls or comments you have posted on social media in posts published by PP in PP’s official social media accounts

Customer service inquiry data

• Text data collected through upon filing an inquiry through our Website or application
• In the case that a customer service inquiry identifiable information, PP takes technical measures to ensure that the support ticket is rendered completely unidentifiable and therefore not linked to an individual.

Payment information

• Credit card information collected through our payment service
• Any promotional codes redeemed in the Application

Your contact information, technical data and customer inquiry data is processed for the following purposes to:

• improve time-slot, calendar and Service Provider availability
• improve user flows by making it easier to navigate and find features in the Application
• detect bugs depending on device type
• improve the general user experience in the Services
• investigate how treatment outcomes differ for different demographics
• better understand how to treat you in an effective way
• processed for the purpose of providing customer service
• investigate, respond to and resolve complaints and problems with the Services

Any personal data processed for the purpose of evaluating and improving our Services is always handled and stored unidentifiable through pseudonymization.

The legal basis for this processing is performance of a contract (UK GDPR Art. 6.1.b) to fulfil our obligations of giving you agreed Services and legitimate interest (UK GDPR Art. 6.1.f).

Time Limits

Your personal data and contact details are saved for as long as you still have your PP account on the Website and/or Application. If your account is inactive (i.e. you have not logged in for two (2) years, consecutively), your account will automatically be erased along with some of your personal data (see below). Some personal data may however need to be retained to meet legal obligation. How long your personal data is stored for depends on the type of data. Below we have listed how long different forms of personal data are stored.

Demographic data

Your demographic data is stored for as long as you have an account. It will be deleted or anonymized upon deletion of your account - either by you requesting deletion of the account or if the account has been inactive for two (2) years.

Payment information

Your payment information is saved for as long as you have an account or six (6) years from the date of completed purchases to meet legal obligations such as keeping business records.

Technical data

Your technical data is stored for as long as you have an account. It will be deleted or rendered completely unidentifiable upon deletion of your account - either by you requesting deletion of the account or if the account has been inactive for two (2) years.

In order to detect and fix errors, we save error logs in our systems. Since these logs may contain personal data, they are deleted after a maximum of 60 days. We always strive to minimise the storing of unnecessary data, therefore this storing period is often much shorter than 60 days.

Cookie data

If you have consented to third-party cookies being stored on your computer or mobile devices, the cookies will be removed when you uninstall them or when the cookie expires.

Customer service requests

If you have contacted our customer service team, the inquiry will be stored for 180 days before it is deleted.

Your rights

Your personal data belongs to you. Therefore, you have a right to obtain information on and determine how your personal data is processed by PP.

These rights may be limited, for example if fulfilling your request would reveal personal data about another person or otherwise would be harmful to disclose, or if you ask us to erase information which we are required by law or have compelling legitimate interests to keep. If you have unresolved concerns, you have the right to complain to a data protection authority, please see more information below.

Where we collect personal data to administer our contract with you or to comply with our legal obligations, this is necessary, and we will not be able to manage the customer and patient relationship without this information. In all other cases, provision of the requested personal data is optional, but this may affect your ability to participate in certain programs and limit your possibilities to use our Website and other services, where the information is necessary for those purposes.

There may be additional requirements or provisions that restrict or extend your rights. There can also be legal obligations that prevent us from issuing or moving parts of your data or from blocking or erasing your data. These obligations are derived from legislation in the areas of confidentiality, archiving, accounting and tax. If your data must be saved due to legal obligations, data will only be used to fulfil those obligations and for no other purpose.

A brief summary of your rights is set out below:

The right to object to processing

You can object to the processing of your personal data in some circumstances (in particular, where we don’t have to process the data to meet a contractual or legal requirement).

You have a right to object to your personal data being processed for our legitimate interests including profiling and for direct marketing. In that case, PP will either show that there are compelling legitimate reasons for the processing that outweigh your interests, or else stop processing your data.

Where we have asked for your consent, you may withdraw consent at any time (e.g. by emailing us). If you ask to withdraw your consent to PP processing your data, this will not affect processing which has already taken place at that time.

The right to access and data portability

At any time, you can request a copy of your personal data, as well as information on how it has been obtained and how it is being used or distributed. This also applies to information kept in your medical records. You also have a right to transfer your personal data to another personal data controller.

The right to erase data

You have a right to ask for your personal data to be erased if it is no longer necessary for the purpose for which it was collected or if there is no legal basis for processing the data.

The right to restriction

You may request us to restrict certain processing of your personal data. If you restrict certain processing of your personal data, this may lead to fewer possibilities to use our websites and other services.

Automated decision-making

We may in some cases use automated decision-making, if it is authorised by legislation, if you have provided an explicit consent or if it is necessary for the performance of a contract.

You can always express your opinion or contest a decision based solely on automated processing, including profiling, if such a decision would produce legal effects or otherwise similarly significantly affect you. You have the right to obtain human intervention to express your opinion or contest a decision.

When using automated decision-making we will provide you with further information about the logic involved, as well as the significance and the envisaged consequences to you.

How do I exercise my rights?

You may request to use these rights by sending an e-mail, including your name, address, phone number to the contact details set out below. When you exercise your rights, we may need to identify you to ensure that we are in contact with the correct person. Hence, we may request the provision of additional information necessary to confirm your identity.

We will respond to your request without undue delay, but at the latest within one (1) month of the request. If the requests are numerous or complex, we may extend the deadline to two (2) months, but we will still respond to the request within the first month and explain why the extension is necessary.

Disclosure of your personal data

Your personal data may need to be transferred to or shared with others whenever necessary or justified. Your personal data is shared with:

Authorised employees at PP

Your personal data may be shared under secrecy with PP employees who are involved in your treatment and/or providing the Services. Your personal data may also be shared with analysts and software developers at PP working with statistics or evaluating and improving the Services. Analysts only have access to pseudonymized data.

Suppliers and subcontractors

Your personal data may be transferred to or shared with certain companies that supply various types of services to PP These services could be medical journal systems, video and operator service providers, payment providers, marketing tracking providers, advertising and analytics service providers, chat or email automation providers and infrastructure platforms necessary for our services to run.

Subcontractors are covered by the same confidentiality agreement as those which apply to PP and may only process personal data in accordance with our instructions or in accordance with laws and regulations.

Authorities

PP may also be required to provide necessary information to the police or other authorities if required by law or if you have granted your approval.

Information Security

We will take all reasonable, appropriate technical, security and organisational means and measures considering the nature and purposes of processing and the nature of personal data processed, to protect PP and our customers from unauthorised access to or unauthorised alteration, disclosure or destruction of personal data we hold. Measures include, where appropriate, encryption, firewalls, secure facilities and access rights systems.

Should, despite security measures, a security breach occur that is likely to result in a high risk to your rights and freedoms, we will inform you about the breach without undue delay.

Third-party websites and services

Our Website or other parts of our Services may contain links to third-party websites and services. If you decide to visit third-party websites and services, this Privacy Policy will no longer apply and you should consult the privacy policy of that third-party instead.

Changes to the Privacy Policy

This policy may occasionally need to be changed or updated, for example if functions are changed or added to the Services. Minor changes to our Privacy Policy will be communicated through our Website. Major changes regarding how your data is processed will be communicated through the Application, Website and email (if you have provided it to us). We will not make substantial changes to this Privacy Policy or reduce your rights under this Privacy Policy without providing you with a notice.

Complaints

In case you consider our processing activities of your personal data to be inconsistent with the applicable data protection laws, you may lodge a complaint with the local supervisory authority for data protection.

You have a right to contact and file a complaint with the Information Commissioner’s Office (https://ico.org.uk/) if you believe we have processed your personal data incorrectly.

This Privacy Policy was last updated on 22 July 2026.